While some clubs decide to change their logo without consulting their supporters, AS Saint-Étienne is not one of them. The Greens have in fact just warned their supporters that a consultation will be launched to decide on the face of the future club crest.
“GATHER US! Because times are changing, AS Saint-Étienne wants to develop its logo and visual identity. To do this, we are launching a popular, innovative and collaborative approach to co-construct our new identity with you, supporters and lovers of the Greens, by including you throughout the project. This identity is that of a team, of a club, but also and above all the pride of a city, of a people! Because the future is being built more than ever together, because you inspire, you are warmly invited to contribute to this common, unique and innovative project! ” Click here to see the terms of the logo change process.
💚 To all 𝗩𝗲𝗿𝘁𝘀 lovers …
The time for change has come! 🤍
– Sports Association of Saint-Étienne (@ASSEofficiel) September 15, 2021