AS Saint-Etienne : ASSE consults its fans for its new logo and obtains 8,000 responses in less than 24 hours | ASSE News

AS Saint-Etienne will change their logo at the start of the next season, 2022/2023. As part of the creation of this new identity, the club has decided to involve its supporters by organizing a public consultation until October 15, via a dedicated web page. At the same time, on October 2, co-construction workshops will take place with 42 people from groups of supporters, partners or ambassadors. Then from November 5 to 12, two logos will be put to the vote of the community so that the ultimate identity is retained and presented in late November / early December. For Jean-François Soucasse, executive president of the club, this approach corresponds to “ a unifying and innovative project. A collaborative and transparent project, which marks a new stage in the evolution of AS Saint-Etienne. The club also announces that the Barony and Trenta agencies have been mandated to support the mission.

After a little less than 24 hours, the site saw 8,000 participations in the questionnaire and 2,000 new registrations on asse.fr. A good start.